Middle Tennessee State University Athletics

MTSU Athletics launches NIL Image Apparel Store
10/6/2022 9:04:00 AM | General
Blue Raider fans can support their favorite student-athletes with NIL merchandise
MURFREESBORO, Tenn. — MTSU Athletics is excited to announce the launch of the department's NIL online store front, with the help of partners Image Apparel Solutions and the Athlete Licensing Company.
The store, accessed at mtsu22.itemorder.com, allows for friends, family and fans of MTSU student-athletes to purchase licensed apparel and merchandise featuring said player's name, image and likeness, usually in the form of their name and number, with all student-athletes receiving royalties for each purchase featuring their NIL.
"We are pleased to partner with IAS to provide this service to our student-athletes, their loved ones, and our passionate fans," said Director of Athletics Chris Massaro. "This gives everyone the opportunity to purchase their favorite number and provide income for that particular student-athlete. We view this as a win/win for all involved."
"We're excited to partner with MTSU on their NIL compliant online stores," said IAS President Tim Kelliher. "It's exciting to provide a platform that allows fans to represent their favorite student-athletes in the age of NIL."
The store front features athletes from MTSU's fall sports, as well as men's and women's basketball, and includes any athletes who opted-in to the IAS store. Supporters can also purchase team-specific apparel within the store front.
The store is open for a limited time, accepting orders through 11:59 p.m. CDT Sunday, October 16. Support your favorite Blue Raiders today!
About Image Apparel Solutions
Since 1993, Image Apparel Solutions has been an industry leader in innovative decoration techniques and promotional merchandise featuring Performance Flex, appliqué, embroidery, screen printing, and knitwear, located in Wheeling, IL. To learn more visit www.image-apparel-solutions.com.
About Athlete Licensing Company
ALC is a name, image and likeness (NIL) company for all student athletes that provides transparent NIL representation, intellectual property administration, and brand monetization to student athletes. ALC boasts a wealth of experience in college athletics and intellectual property, and brings significant expertise in NCAA compliance requirements, tech-enabled administrative support, and NIL management keeping student athletes at the center of the ecosystem. There are no membership fees for athletes to join in 2022. To learn more, visit www.athlete-licensing.com.
The store, accessed at mtsu22.itemorder.com, allows for friends, family and fans of MTSU student-athletes to purchase licensed apparel and merchandise featuring said player's name, image and likeness, usually in the form of their name and number, with all student-athletes receiving royalties for each purchase featuring their NIL.
"We are pleased to partner with IAS to provide this service to our student-athletes, their loved ones, and our passionate fans," said Director of Athletics Chris Massaro. "This gives everyone the opportunity to purchase their favorite number and provide income for that particular student-athlete. We view this as a win/win for all involved."
"We're excited to partner with MTSU on their NIL compliant online stores," said IAS President Tim Kelliher. "It's exciting to provide a platform that allows fans to represent their favorite student-athletes in the age of NIL."
The store front features athletes from MTSU's fall sports, as well as men's and women's basketball, and includes any athletes who opted-in to the IAS store. Supporters can also purchase team-specific apparel within the store front.
The store is open for a limited time, accepting orders through 11:59 p.m. CDT Sunday, October 16. Support your favorite Blue Raiders today!
About Image Apparel Solutions
Since 1993, Image Apparel Solutions has been an industry leader in innovative decoration techniques and promotional merchandise featuring Performance Flex, appliqué, embroidery, screen printing, and knitwear, located in Wheeling, IL. To learn more visit www.image-apparel-solutions.com.
About Athlete Licensing Company
ALC is a name, image and likeness (NIL) company for all student athletes that provides transparent NIL representation, intellectual property administration, and brand monetization to student athletes. ALC boasts a wealth of experience in college athletics and intellectual property, and brings significant expertise in NCAA compliance requirements, tech-enabled administrative support, and NIL management keeping student athletes at the center of the ecosystem. There are no membership fees for athletes to join in 2022. To learn more, visit www.athlete-licensing.com.
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