Middle Tennessee State University Athletics
Idea Tees to manufacture Blue Raider t-shirts
11/18/2008 10:40:00 AM | General
MURFREESBORO, Tenn. - Middle Tennessee athletics announced today that Ideas Tees, a long-time retailer of MTSU merchandise, has been approved to manufacture Blue Raider T-shirts. Idea Tees is the first new T-shirt licensee approved through The Collegiate Licensing Company (CLC), an IMG Company that began representing the licensing rights of MTSU in July 2008.
"It is very important for the University to have local licensees like Ideas Tees that can react to "hot markets" and other consumer needs in a timely manner, "says Ryan Prowell, Director of University Services for CLC. " Local licensee can help fill a void with national licensees who might need more lead time to produce MTSU product."
Ideas Tees' web site (mtsutees.com) is devoted exclusively to Middle Tennessee merchandise. Fans can purchase anything from game day t-shirts to tents, car magnets, hats, and much more.
Ideas Teees, which was founded by John Brockwell in 1985, is located at 910 Ridgely Road in Murfreesboro. Ideas added in-house embroidery in 2007 and doubled its sewing capacity earlier this year.
Ideas Tees also offers MTSU merchandise at each home football game at its location between Peck Hall and Cope.
"Idea Tees has done a great job with the gameday tee shirts this year and we look forward to a long and rewarding relationship," said Director of Athletics Chris Massaro.
ABOUT THE COLLEGIATE LICENSING COMPANY
CLC is a division of a division of global sports and entertainment company IMG. Founded in 1981, CLC is the oldest and largest collegiate licensing agency in the U.S. and currently represents nearly 200 colleges, universities, bowl games, athletic conferences, The Heisman Trophy and the NCAA. The mission of CLC is to be the guiding force in collegiate trademark licensing and one of the top sports licensing firms in the country. CLC is dedicated to being a center of excellence in providing licensing services of the highest quality to its member institutions, licensees, retailers and consumers. Headquartered in Atlanta (Ga.), CLC is a full-service licensing representative, which employs a staff of more than 80 licensing professionals who provide full-service capabilities in brand protection, brand management, and brand development. For more information on CLC, visit: www.clc.com or www.imgworld.com.
